Tuesday, November 13, 2012

On Set: BLK #18: Damien Nikora shoots 'Eras of Denim"

Neuw jeans painted by Dan Vient

Yesterday in the sandy environs of Atlas Concrete just north of Helensville we shot an editorial with Damien Nikora that we have been planning for some time now; a deconstructed, reconstructed, customized, painted and bejewelled ode to the weft and the warp, a love song to denim. Fashion editors Rachael Churchward and Jessica Grubisa worked with young designers Blair Hetet and Nina Van Lier and artist Dan Vient to create a contemporary smorgasbord of denim pieces that celebrated the eras of denim gone by, whilst mixing in current pieces from denim designers and retro gems. Denim companies Neuw, Wrangler and Lee all donated a substantial number of pieces to be played with and all items will be auctioned on Trade Me in December with proceeds going to Mental Health NZ. Thanks to all of those companies, the chilled out folks at Atlas Concrete and to the crew and models on yesterday's shoot: Photographer: Damien Nikora Fashion editors: Rachael Churchward and Jessica Grubisa Hair: Greg Murrell and Kasey Groundwater at Ryder Make-up: Sharlene Cassidy using M.A.C Photo assist: Alan and Jess Fashion assist: Rose Morgan Assistants: Dan Vient, Olivier. Models: Lily Fraser at Clyne, Cedric and Danika at N.Model Management, Michael at 62 Models, Moira at Nova, Blair, Olivier and Amberley at Scout, Rose Morgan at Red 11 and Dan Vient

Blair in shirt made from Neuw jeans by himself. Cedric wears: Neuw, Company of Strangers, Workshop and Zambesi

Greg Murrell hair on Olivier

Rosie, photographer Damien Nikora and assist Alan

Rosie in Neuw denim jacket bejewelled by Jessica Grubisa
Lily eye by Sharlene Cassidy

Amberley at Scout Models

Sitting on a structure

Lily in vintage DJ from Tango
How many men does it take to fill a generator?

Neuw jeans painted by Dan Vient
Michael in shirt made by Jessica Grubisa from Lee denim and Lee Rider leather trousers
Vintage DJ from Tango, denim shorts painted and bejewelled by Nina Van Lier
Lily at Clyne and Michael at 62

Shooting inside the sand store
Moira at Nova
Rachael Churchward finals on Amberley
Bejewelled pockets!

Rose and Blair sharing the sounds

Abbey Road with sand

Run models run!
"It's over there bro!" Thanks Greg...
Kasey and Greg with Danika

Weft and Warp

Danika finals

The best Mum!

Artist Dan Vient turns model
Danika in Zambesi, WeSC and Neuw

Amberley and Moira
You taking my photo bro!

Rack 1
Rack 2 
Denim gang