Friday, October 23, 2009

Dior's Lady Noir Affaire

Marion can see clearly now!

The impeccable Marion Cotillard is the star of Dior's new eyewear campaign for quite possibly the ultimate 'must-have' shades around at the moment, the Diorette. In typical Galliano/Dior style the campaign is being released as a series of films shot by Olivier Bahan, the director of La Vie En Rose, a film about songbird Edith Piaf. The first film viewable online here has a deliberate Hitchcock feel about it which suits the frame and shape of the eyewear perfectly, and encapsulates all that is Noir. If the list of Hollywood celebs that have snapped up the Diorette is anything to go by - Madonna, Sharon Stone, Katie Holmes, Dita Von Teese for starters - then the Diorette and it's classic style looks set to be the eyewear story of the year.

A limited number of these classy sunnies are available now at the new Sunglass Gallery at Smith & Caughey's in Queen Street and exclusive Dior stockists around New Zealand.